AT MADS NORGAARD-COPENHAGEN WE ARE DEEPLY IN LOVE WITH FASHION AND WITH THE CHANGING OF THE TIMES.

HOWEVER WE ALSO FIND THAT THE WESTERN WORLD IS MOVING A LITTLE TOO FAST AT TIMES.
 TO HELP SLOW EVERYTHING DOWN A BIT, WE ARE ALSO IN LOVE WITH THOSE FASHIONABLE ITEMS THAT JUST DON’T CHANGE.


WHEN WE CREATE OUR NEW COLLECTIONS SEASON AFTER SEASON, YOU SHOULD ALWAYS EXPECT A CORE OF CLASSICS AS OUR FASHION POINT OF DEPARTURE. FOR WOMEN AND FOR MEN. ALSO IN THOSE INSTANCES WHERE WE CHALLENGE CONVENTIONS, AND OURSELVES.

ULTIMATELY FASHION IS MEANT TO FREE YOU, NOT OVERRULE OR CONTROL YOU. WHAT YOU WEAR SHOULD SUPPORT YOU IN YOUR WAYS AND BELIEFS. THIS IS HOW WE VIEW IT.

- MADS NØRGAARD

Art, design but most importantly a huge fashion enthusiast, Mads Nørgaard created in 1986 in Copenhagen the brand that bears his name, with the sole purpose of offering the world a new style of quality and fashionable clothing.

The result: harmoniously-colored T-shirts, sweatshirts and pullovers, sometimes striped, sometimes plain-patterned, that are trendy and gorgeous.

His motto: « What you wear should support you in your ways and beliefs ».

Now you can meet Mads Nørgaard exclusively at Kyō in Luxembourg.